Ways to Save

Introducing NEW Jelly Tots & Fruit Pastilles Squidgers on P9!

Author: Vikesh Kirpalani

Published: Jun 20th, 2025

Category: Ways to Save

Rowntree’s newest innovation — Fruit Pastilles and Jelly Tots Squidgers — are bursting with flavour and flying off shelves. These squishy, juicy sweets made with real fruit juice aren’t just a hit with consumers; they’re also a sweet boost for your sales figures.

Squidgers have helped make Rowntree’s the fastest growing brand among the top 5 sugar bag ranges in the UK and Ireland — showing a juicy +12% sales growth. With eye-catching packaging and a deliciously chewy texture, they’re perfect for sharing… and even better for your bottom line.

Don’t miss out on the fruity frenzy — add Squidgers to your shelves today!